<< PART ONE I pressed send. Her studio’s entire lead generation campaign was mapped out step-by-step. 1️⃣ The landing page with an irresistible offer. 2️⃣ The compelling sales copy that spoke right to the hearts of her ideal students. 3️⃣ The upsell to convert trials into long-term members. 4️⃣ The organic strategy with 3 months …
A pole studio owner messaged me one day – out of the blue. “Georgia… I don’t know if I can do this.” She had been following me for a while on Facebook. “…I saw your post about keeping our studios alive in the down times.” Her business had already been starting to fall apart, she …
We all know what they SAY about competition… “don’t worry about it!” “it’s healthy!” “it’s good for the market” “it inspires innovation, it drives progress!” But when you’re a business owner trying to compete (in our case, when you’re working hard to attract and retain enough students that your studio can survive and grow) – …
There’s a lot of talk right now about “going virtual” or “transitioning online” – especially as we all scramble to adapt to a new normal in our businesses. I even created some helpful content around this topic myself: Getting Your Studio Set Up Online Recommended Tools & Platforms for Online Lessons Zoom 101 – For …
10+ Ways To Market & Grow Your Studio During The Down Times Read More »
Are you a studio owner or instructor who wants to start delivering classes online? Awesome! In this post I will outline why adding online classes or other digital services could be a great choice for your studio, as well as the practical ‘HOW’ of making this happen. I’ll be listing some of my favourite tools …
If You’re Using Zoom for Online Pole Classes… Over this last week I’ve spoken to a lot of studio owners about the logistics of holding their live classes. Anyone keen to take their studio online no doubt has a lot of questions about how to make that happen! I answered several of the most popular …
Looking for the tech solution to get your classes online? This is a (somewhat unexpected) project that many pole & aerial studio owners around the world have suddenly found themselves faced with! Figuring out how to host online lessons, how to accept payments for them, set a cap/limit on spots, distribute the link, and then …
Recommended Tools & Platforms for Online Lessons Read More »
Creating Value Online – supporting your students in new and creative ways Running online classes and/or offering other digital services is a great way to add revenue in your business and find more ways to serve your customers – both in and out the studio. Starting virtual lessons, whether they are 1:1 or group based, …
Ideas for Digital Delivery – Adding Value and Serving Your Students Online Read More »
Resources for Studio Owners During COVID-19 Posted in Tips & Resources March 24, 2020 / Georgia Marie / No Comments External Links The websites and resources linked below will open in a new window All AllArticles & InfoCase Studies & ExamplesDownloadablesOpinions & StoriesVideos Sanitation Policies and Procedures for a Safe and Healthy Studio Practice During…
Studios Respond to Covid-19 Posted in Tips & Resources March 20, 2020 / Georgia Marie / No Comments The novel coronavirus hit the pole and aerial industry hard. An invisible thread that seemed to come out of nowhere quickly escalated into a serious problem – triggering a dramatic shift for many studio owners around the…
